Tag Archives: cult of the customer

Why Humility should be Trending! | Humility

A successful business has at its core a successful and energetic team and by team I mean Management & Workforce – all levels. The development of such a team involves good recruitment, strong personnel development and succession planning. Above all however a team will not function in such a way if top management do not show some humility.
Being humble.

“There is nothing noble in being superior to your fellow man; true nobility is being superior to your former self.”

–        Ernest Hemingway

Success in business requires exceptional drive and persistence in the face of many obstacles on a daily basis.  This tends to mean that those that rise to the top have certain characteristics in common, not least determination.  All too often however, that determination becomes arrogance and if allowed to develop, this trait can begin to have negative effects on the business at all levels.  In this piece I want to extoll the virtues and real benefits of displaying some humility at the top. Continue reading Why Humility should be Trending! | Humility

5 Best Ways to Increase Your Online Sales! | Online sales

Interesting review of the best techniques to use to boost your online sales' success. There are some sobering facts in there that make it abundantly clear how low difficult it is to get the online window-shopper to commit:
Boost your online sales.

Interesting review of the best techniques to use to boost your online sales’ success.  There are some sobering facts in there that make it abundantly clear how low difficult it is to get the online window-shopper to commit:

“Sixty-three percent of people requesting information about your company today won’t purchase from you for at least three months.

Continue reading 5 Best Ways to Increase Your Online Sales! | Online sales

Is your company the Best in the World? | Is your company the Best in the World?

Among most read articles on leading business site realbusiness.co.uk!

 

1. What can you be best in the world at? 2. What are you deeply passionate about? 3. What drives your economic engine?
Is your company the Best in the World?

The above question is both as stunning in its simplicity as it is difficult to answer.  It is the central concept of the compelling business analysis book ‘Good to Great’ by Jim Collins first published in 2001.  In it Jim and his team summarise the results of years of work studying and comparing the activities of good companies (those that match general stock market performance) from great companies (those that performed on average 6.9 times better than the market over a 15-year period).  He draws conclusions on many aspects of business from leadership to recruitment but a central idea is called the hedgehog concept – for reasons that you can discover in the book. Continue reading Is your company the Best in the World? | Is your company the Best in the World?

Leveraging the Pioneers! | Lead users

Lead user concept

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How does your company carry out R&D? It is most likely that an in-house team of experts typically generates the innovations perhaps with assistance from focus groups or market research but most of the time companies look inwards for inspiration.

This can be restrictive and often leads to new products being evolutionary rather than revolutionary. Now evolutionary is safer and normally requires less tool-up investment to establish the new production but step-changes in company performance typically need bigger, more bold ideas and for that you may need to look outside your organisation. Continue reading Leveraging the Pioneers! | Lead users